Burch defined what he considered the range of entrepreneurial spirit/endeavour to be. However, I have attempted to revise the Burch Entrepreneurship Continuum, in order to make it more representative of current business practice, such as franchising.
Therefore when making an acquisition or merger, particularly if the other party is an SME, it is important to ensure that you rate the existing owner on the Entrepreneurship Continuum. This will provide an insight into whether or not the existing owner is likely to cave in and toe the corporate line, or whether they will leave soon after because of their high level of entrepreneurial drive. This will also impact on the level of entrepreneurial drive in the business and the level of innovation.
This can also impact on innovation, and can influence corporate strategy. We will consider this in the next blog on this topic.