Corporates normally have the capacity to benchmark themselves against industry standards. The first question is whether they belong to groups that encourage benchmarking.
Firms often become introspective and do not participate in industry groups. Certain firms are also unable to overcome their fear of industrial espionage and therefore do not join these groups.
However, whether it an industry specific group, eg. automotive industry, or a broader group such as manufacturing, membership is almost essential. It is sometimes only once a firm can identify that is DOES have weaknesses, that innovation will be seen as the beneficial tool it is.
However, a further opportunity for firms is to execute cross-industry benchmarking. Therefore a view of say the logistics industry benchmarks will provide an insight into the logistics department within your own firm.
Look at benchmarks for the retail industry to gain an insight into customer care within your own organisation.
Simply put, do not be shy, join as many groups as is practicable and likely to add value to your firm.
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